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Gulaal - Celebrating India's Vibrant Color Palette.

Gulaal - Celebrating India's Vibrant Color Palette.

As Lakme Fashion Week unfurled its canvas of style and innovation, Swati Vijaivargie took center stage with a collection that was a heartfelt ode to the festivity of Indian culture.... Read More
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Paisley: A Festive Ode To Tradition

Paisley: A Festive Ode To Tradition

The beauty of fashion lies in its cyclical nature – the way it revives, reinvents, and reintroduces patterns and motifs from bygone eras, making them relevant in contemporary times. The... Read More
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The Gulmohar Collection – A Tapestry of Timeless Elegance

The Gulmohar Collection – A Tapestry of Timeless Elegance

As the seasons transition and nature showcases its vibrant palette, Swati Vijayvargie proudly introduces the much-anticipated Gulmohar Collection, an ode to timeless grace and contemporary design.        ... Read More
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A Sustainable Summer Wardrobe Edit: 2023

A Sustainable Summer Wardrobe Edit: 2023

Fashion is a colorful combination of ethical and environmental values. And with today’s fast-fashion trends, it is important to hold onto the roots of and for our culture. Sustainable clothing... Read More
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Gulaabo: A Floral Wedding Wardrobe

Gulaabo: A Floral Wedding Wardrobe

Flowers are the love language of our beautiful nature. We embrace flowers as we embrace loved ones. Ubiquitous, yet rare, flowers tend to hold the power to mould moods! Honestly,... Read More
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Festive Colors for Indian Pret Wear by Swati Vijaivargie

Festive Colors for Indian Pret Wear by Swati Vijaivargie

The mystic bells of festivals are the constant melody to our Indian ears. From morning glories to surreal sunsets, the colors of festivities always give a “love is in the... Read More
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Red: The Exotic Choice For The Festive Season

Red: The Exotic Choice For The Festive Season

It’s that time of the year again - your surroundings are about to get a romantic makeover. Because love is in the air and we are confessing our love for... Read More
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Mandawa: Destination Wedding Indian Outfits

Mandawa: Destination Wedding Indian Outfits

Watching your best friend or sister walk down the aisle on tunes of love at a surreal location can be the most beautiful sight for bridesmaids. But the dreamy drama... Read More
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Gulaab Bagh: A Contemporary Indian Wedding Lookbook

Gulaab Bagh: A Contemporary Indian Wedding Lookbook

Wedding Bells are the most mystical chimes in our lives. It's an overwhelming yet extremely exciting trail of joy! And above all, it’s the favorite season we all Indians cherish... Read More
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The Love story of silk and shibori

The Love story of silk and shibori

As every story has a different origin, this story is about connecting cultures through art and art lovers. On the one side, the tale of love for prints written in... Read More
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Fleur : A summer song

Fleur : A summer song

Heat this season has broken all records. After the rollarcoaster ride of last few months, we all are getting towards normal life. But this season the summers have been soaring. ... Read More
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The Subtle Art of Stripes

The Subtle Art of Stripes

From the past few months, as much as we have missed stepping out, staying in has been our guilty pleasure. Why guilty? Because of the fact we were not chasing... Read More
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